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Channel: Marketing and Selling to the 50 Plus » Issue 22
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AGING IN PLACE– AN EXPLODING MARKET

As we age – we experience change.  These changes may be due to health or mobility issues or simply changes in our preferences or our needs as we reach a more mature level.  We may decide that we need...

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CIVILITY RULES THE MARKETPLACE

Good old-fashioned civility will never go out of style, right?  A lot of senior citizens and Baby Boomers would probably beg to differ on that statement.  Rudeness seems to be the rule of the day in a...

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